In my last post I wrote about subtle ways to help lessen the impact of adverse facts when writing an appeal brief. Just as you want to lessen the attention the reader gives to adverse facts, you want to increase the attention given to positive, helpful facts. As I posted on March 30th, don’t be one of those lawyers that takes the easy approach and overuses bold, underline, and italics emphasis in a brief or, heaven forbid, a combination of emphasis. While I still do believe in the use of emphasis, my years of experience has taught me that less is more effective. The use of emphasis on every page distracts the reader from the proper flow of the narrative argument and inevitably cheapens the effect…